It can be a challenge to multitask one’s ambitions, especially for a college student. For Alex Harp, the sky is truly no limit. At only 20 years old, Harp owns both a videography company and a clothing brand.
Hailing from Paducah, Kentucky, Harp said he started making videos at the age of nine, when he got his first camera.
“I booked my first wedding job at 11 and made a 30-minute short film for a festival at age 12,” Harp said.
Harp said he’s unsure of how he gained his passion for film but that it grew strongly over time.
“I feel like it’s definitely something God gave me a passion for, because I’m not sure how I would have gained a passion for it otherwise,” Harp said. “Now I’ve grown to love it.”
With travelling in mind for his ideal profession, Harp said he enjoys flying to cool places just to make videos of the city, island or real estate that he was hired to film. Recently, Harp has been directing for Jay Cutler of 4x Mr. Olympia.
“We’re planning a trip to his house in Vegas within the next year or so, to live with him for a little and make videos everyday,” Harp said. “He has 2.3 million followers on Instagram and 7 million on Facebook, so he’s pretty influential.”
Already well-established in the realm of film, Harp has also harnessed his drive to produce clothing. Starting up Native Athletics Company two months ago, Harp said he wishes to bring more style to those of a fitness lifestyle.
“I love fitness and I wanted to make something I felt was both modern and stylish that you can wear anywhere, but also good for working out in,” Harp said. “I’m planning on having a summer launch with a lot more options, right now we just have a few different colors in shirts and a couple hoodies.”
The company’s initial launch exceeded Harp’s expectations, selling out of everything in five days with the exception of women’s shirts. Harp said he plans on gaining attention with the help from promotion, alongside Vanderbilt University quarterback Jay Cutler.
“Now I’m focusing on getting the name out for Native and getting athletes on board to rep it for us,” Harp said. “Jay also has a few native shirts and is going to rep it for us and have pictures taken of him wearing it as well, which is a big deal for the brand.”
To add to his repertoire, Harp does work to help the promotion of an assortment of business ventures, as well as working as the assistant producer for a Discovery I.D. show, titled “Murder Comes to Town.”
“I do commercials, wedding videos, web design and social media marketing to name a few,” Harp said. “I’ve been able to help businesses explode with their social media and I love doing it.”
Harp said he stands by the motto of “work smarter, not harder,” as well as utilizing technology as a business tool.
“I genuinely think we live in the greatest era right now to be an entrepreneur, and people don’t realize how helpful the internet is,” Harp said. “I’m just thankful for the day in age we live in and I’m trying to take advantage of it! I love what I do.”
Only three months into the new year, Harp has no plans of slowing down anytime soon.
“I simply love what I do,” Harp said.
Those interested in working with Harp or viewing his video and clothing work can visit his websites infusedvisuals.com and natvathletics.com, respectively, and follow his personal Instagram account, @alex.harp.